April 11, 2014 by Danielle Prager

Recently, Rival IQ added Youtube and Instagram to the growing list of channels we track. In celebration of this exciting product rollout, last week’s post featured the top 5 best branded Youtube channels. In that post, I promised a top 5 Instagram post – and now I’m delivering on that promise! Instagram provides an amazing […]



April 3, 2014 by Danielle Prager

In honor of Rival IQ adding YouTube and Instagram to the growing list of channels we track, today I’m going to let you in on my top 5 picks of B2C branded videos that completely killed it on YouTube (Check back next week for a top 5 Instagram post!). Making a great YouTube video can […]



December 19, 2013 by Danielle Prager

How do multi-billion dollar companies perform on Facebook? This is the first question that popped into my head when I recently learned that worldwide, over 200 billion dollars is spent on cosmetics each year. Being a social media enthusiast and a cosmetics junkie, comparing how makeup brands perform on social media piqued my interest. Considering […]


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November 19, 2013 by Seth Bridges

We’ve got a great team at Rival IQ, and to give you a sense of our team flavor, we’re going to start featuring writing from all our various characters — even the engineering team! This week, we hear from one of our co-founders, Seth Bridges, about how we’re constantly improving the product development process by […]



November 12, 2013 by T.A. McCann

We’ve been working on Rival IQ for quite some time and I’m excited to say the feature I’ve most requested has finally surfaced! Despite powerful web dashboards, email alerts and mobile delivery, when it comes to communicating key business ideas and metrics, most people end up in PowerPoint. With this in mind, our rockstar developers […]



November 4, 2013 by Danielle Prager

Hello lovely readers! I recently had a lightbulb moment when I noticed that we have yet to do a “meet the team” post. I realize now how unfair it was of me to deny all of you a behind the scenes look into all the amazingly awesome people at Rival IQ. So without further ado, […]



September 12, 2013 by Danielle Prager

Are your social media efforts working? It’s so easy for us to become hyper focused on the creation and execution of an elaborate social media strategy, that we often fail to check and see if our attempts are even resonating in the market. In today’s post, I’ll be discussing an alternative route to revamping your social media […]


June 12, 2013 by John Clark

A change of pace – blogging on Unbounce this week. Hey happy blog readers!  This week we partnered up with Unbounce and did a guest post on their blog about how to do a review, refresh and upgrade on your social media bios.  Something you should do at least every 3 months. Think about it, […]


May 30, 2013 by John Clark

Title tags should be the cornerstone of your SEO strategy. They communicate with two equally important audiences – the search engines and your prospects. The keywords in your tag are used in search algorithms to factor where your page will rank among the returned results. Then, that same phrase will appear as the first line […]


May 23, 2013 by Danielle Prager

I bet you didn’t think that a company about makeup and nail polish could school you on creating amazing customer engagement. One of the many benefits of working at Rival IQ is that we can use our own product to follow our favorite companies. A company that I’ve been following for a while now is […]


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